Jeff Mason
- Senior Account Executive
- Press Hook
School Information
School: DePaul University
College Major: Other
Years at College Works: 2010 to 2011
Career Information
Working For: Press Hook
Title: Senior Account Executive
Industry: Marketing
Brief Description of Duties / Responsibilities:
As a Senior Account Executive at Press Hook, I am proud to be at the forefront of revolutionizing the public relations industry. Press Hook is the premier AI-driven PR platform, uniquely designed to transform the way brands and journalists connect. Through our innovative, two-sided marketplace, we create opportunities for lifestyle and consumer packaged goods (CPG) brands to collaborate seamlessly with top-tier, domain-authority journalists. My expertise lies in understanding client goals, crafting tailored PR strategies, and providing brands with the tools they need to stand out in today’s competitive media landscape. With Press Hook’s cutting-edge platform, I empower brands to generate meaningful press and media coverage that drives visibility and growth.
College Works Career Impact
In one sentence, what has CW meant to you?
College Works Painting was my initiation into the world of business and entrepreneurship.
How did your CW experience impact your career? Immediately after graduation? Now?
My College Works Painting experience developed my sense of independence, which has led me to find work that is exciting for me.
What was the greatest lesson you learned from your CW experience?
If you want to accomplishment something, create a concrete goal for yourself and commit to making it happen!
Advice
What advice do you have for potential CW participants? Current CW participants?
My advice for potential College Works Painting interns is to work hard and keep getting better everyday. For the current interns, continue to grow and develop from your mistakes… Don’t get down when things go wrong. Appreciate when this are going well and be grateful for what you have created already in your business.
What’s your favorite memory from CW?
The excitement of getting a great lead or the feeling when you get that rush when booking a job. I remember making the deal for a 21k project and thinking wow so much money!
Last words of wisdom?
Tomorrow is a new day, full of potential and endless possibilities. Winners find ways, while losers find excuses. Follow your gut.