Jesse Nichols
- Ecommerce Analytics Manager
School Information
School: University of Michigan
College Major: Pre-Law
Years at College Works: 2002 to 2004
Career Information
Working For: Google
Title: Ecommerce Analytics Manager
Industry: Software
Brief Description of Duties / Responsibilities:
– Lead the central Business Intelligence & Insights team that powers Gstore. – End-to-end analytics across the entire e-commerce lifecycle, all the way from inventory planning through to returns. – Growth experiments to drive conversion rate, revenue-per-shopper, customer acquisition & CLV – Product and Funnel Analytics to support new feature development. – Sales trend analysis & insights across the entire global product catalog. – Post-sale order management and fulfillment analytics to root out and eliminate sources of customer pain.
What Has Been Your Proudest Accomplishment Post-CWP?Creating my own role at Google and earning global recognition in my industry.
College Works Career Impact
In one sentence, what has CW meant to you?
Don’t be afraid to take risks, the upside is amazing and the downside isn’t nearly as bad as you think.
How did your CW experience impact your career? Immediately after graduation? Now?
Immediately after my graduation, my experience with College Works Painting probably helped me secure a job in sales. The lasting effect has been a willingness to figure out any part of a job, regardless of whether it’s my core role.
What do you want to tell your clients about what it meant to work with them and how it has helped you get to where you are today?
My favorite client was my last one. I can’t remember his name, but he emphasized the importance of work integrity. Not in a strict way, but in a way that helped me grow.
What was the greatest lesson you learned from your CW experience?
Your employees will never do as well as you want them to until they’re able to be proud of what they’ve done.
How have the friendships and networks you built during CW affected you?
Sadly, I haven’t really stayed in touch with anyone except for my old D.M., and only just keeping her updated as life churns on. So it goes.
If you had to come up with a one line slogan for CW, what would it be?
I ran a business last summer, what did you do?
Advice
What advice do you have for potential CW participants? Current CW participants?
Work your butt off and always give your best, because getting rewarded for anything less just doesn’t feel right.
What’s your best advice for someone interested in entering your career field?
Every business knows that internships are mostly B.S. If you have the choice between filing papers in your target industry (which may or may not be what you end up working in 2-3 years after college), and learning meaningful skills and accomplishing big things… well, the choice should be obvious.
What’s your favorite memory from CW?
To be honest, the sales trip to Cancun was my first time out of the country (Canada doesn’t count), and when to see Chichen Itza, I was bit by the adventure bug. I’ve been seeking out ruins and off-the-path experiences ever since.
Last words of wisdom?
Luck is opportunity plus preparation. Actively prepare yourself for the things you want, and put yourself in the places where opportunities arise.